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>Agenda eCommerce DAY.GLOBAL Online [Live] Experience – ROADMAP BY CACE
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OPPORTUNITIES AND BEST PRACTICES IN CROSS-BORDER ECOMMERCE FROM ARGENTINA

Viernes 22 de Octubre de 2021
Hora AR-BR-CL GMT-3
Consulta aquí la hora de tu país
09.45 - WELCOME & OPENING REMARKS


Alberto Calvo, Presidente, CACE
Orchestrators:
Diego Urfeig, Director Ejecutivo, CACE 
Marcos Pueyrredon, Presidente, eCommerce Institute

10.00 - The top 10 things an ecommerce manager needs to know about how to start exporting via digital channels.

Main public and/or private sector initiatives to facilitate and accelerate the Cross-border ecommerce
Gonzalo Soler, Director de Políticas Pyme, Ministerio de Desarrollo Productivo

10.30 - LOGISTICS & FULFILLMENT CHALLENGE

How to sell abroad easily with an end-to-end eCommerce supplier?
Sebastián Báncora, Gerente de Ventas Corporativas y Líder de eCommerce en Argentina, DHL
Verónica Comaschi, Ejecutiva Sr, Andreani Cross Border
Julieta Maidana, eCommerce Senior Manager, Blue Star Group

11.00 - PAYMENTS & FRAUD CHALLENGE

The most important things you should learn if you want to implement an international payment method and improve your approval rate.
Juliana Etcheverry Director of Strategic Payment Partnerships & Market Expansion Latam, EBANX
Andrés Borrero, Merchant Risk Manager Latam, PayU
María del Mar Fernández, Country Manager Latam, Payoneer

11.30 - MARKETPLACE & MULTI-CHANNEL CHALLENGE

Building an online strategy to increase sales via ecommerce marketplace and global platforms
Willem F. Schol, International Marketplace Commercial Manager, Falabella.com

12.00 – INTERNATIONAL DIGITAL MARKETING CHALLENGE

The top recommendations to design and implement an international marketing and communication plan
Patricio García de Leo, Socio Gerente, Known Online

12.30 – INTERNATIONAL GROWTH DIGITAL STRATEGY :: ARGENTINIAN BUSINESS CASES

Caso Lac2b :: Sebastián Herrera, Manager, Lac2b
Moderator: Eduardo Castrillón Pino, Coordinador Business Cases Capsule, eCommerce Institute  

1.00 PM - CLOSING REMARKS DAY 3

CHEQUEA EL CALENDARIO DEL TOUR 2021 >> AQUI

El evento más importante de América Latina en Digital Commerce

¡Participa de la Edición Online!
Del 18 al 26 de octubre - De América Latina al mundo